The real question therefore is how much will be new in the post Covid-19 normality.
The rhetoric around the new normal is inaccurate on two counts in my view. First, we may temporarily accept the necessity for strong limitations to vital freedoms and rights but we ought not to call the abnormal a new normal. Second, most efforts are currently geared towards pragmatic adaptations to the old normal but not towards a new normal.
This article was originally written as a linkedIn article and posted in May 2020 at the height of the Covid-19 Pandemic.You can read the article on the LinkedIn page under the following link: LinkedIn Article: Will the New Normal be Old Normal?